MerchantSpring Marketplace Masters
Marketplace Masters is about going deeper into the challenges brands and agencies face to lift performance via practical actions and insights.
MerchantSpring Marketplace Masters
Amazon Vendor Global Summit | Day 2 | Vendor Summit | Mastering Peak-Period Readiness
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MerchantSpring
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🚨 Tentpole Deals = Tentpole Profits—If You Prep Right
This session was recorded as part of the Amazon Vendor Summit on Day 2. In this session, Sam Adams (Toucan e-commerce) reveals what separates vendors who coast through Prime Day from those who crush it. Learn why price history, SOA funding, ASIN selection, and retail readiness make or break your deals—and how to combine them with full-funnel ads for exponential new-to-brand growth.
If you’re not building demand before the event and retargeting after, you’re leaving serious money on the table. This is your peak-period blueprint for 2026.
